A roofing customer has two moods: a leak at 2am and a replacement they have been putting off for three years. The site has to catch the first with a call button and win the second with a real page about cost, materials and what a replacement actually involves.
Fouro Digital builds websites for roofing contractors in San Jose and across the Bay Area, including Santa Clara, Sunnyvale, Milpitas, Fremont and Gilroy. Roofing is a trade where out-of-town companies buy the ads and run up reviews, so a local C-39 contractor's site wins on specifics: the roof types common in South Bay neighborhoods, a published range, and the license number a homeowner can check. I am a one-person studio in San Jose: I design, write and launch every site myself, in English and Spanish, for $2,100 fixed for the eight-page Growth build, with Google setup included. Call or text (408) 620-4106. Esta página en español.
I check this against real search results in San Jose before I write a page, because the page has to match the search or it does not show. For roofing contractors the pattern is consistent:
One page per service, because each service is its own search. A single "Services" page with everything on it ranks for nothing.
For "roofing contractor" in San Jose the ads and the map pack belong to the companies spending $5,000 a month, and a $2,100 site does not change that. What it does is rank for the cost searches, the roof-type searches, the cities you work, and your name, and make you the roofer the homeowner picks when your site shows a real license and a real range and the other two do not.
The C-39 Roofing license is the one homeowners check most, because roofing attracts more unlicensed and out-of-area operators than almost any other trade, and the CSLB lookup is the first thing a careful homeowner does. Homeowners check the license number on the CSLB site before they call, so it goes in the footer of every page, on the home page and on the contact page, next to the bond and insurance line. If you hold more than one classification, each one is named on the service page it covers. See every California contractor classification I build for.
San Jose, Santa Clara, Sunnyvale, Milpitas, Fremont, Gilroy and the rest of the Bay Area. A roofer working San Jose, Santa Clara, Sunnyvale and Campbell gets four short city pages, because "roof replacement Campbell" is a separate search with its own map pack. Areas I serve. Related: websites for stucco and plastering contractors, websites for solar contractors, websites for insulation contractors.
Most roofing contractors fit the Growth tier at $2,100, fixed. That includes Search Visibility Setup, Spanish pages, and the monthly plan starts after launch. A roofer with replacement, repair, tile and flat roofs is an eight-page Growth build. Gutter and solar pages are added on top, quoted by the page. A single-service roofing contractor can fit Starter at $1,500.
A $525 deposit starts it and you see a preview in 24 to 48 hours. See exactly what Growth includes.
Growth, the usual fit for roofing contractors
Start with a $525 depositOr ask me first, which most people do.
Fouro Digital, a one-person web design studio in San Jose, builds websites for roofing contractors in San Jose, Santa Clara, Sunnyvale, Milpitas, Fremont, Gilroy and the rest of the Bay Area. Most roofing contractors fit the $2,100 Growth build: eight pages, English and Spanish, Google Business Profile and Search Visibility Setup included. Call or text (408) 620-4106.
At Fouro, $2,100 fixed for the Growth build, which is what most roofing contractors need: home, replacement, repair, two roof-type pages, a gallery, reviews and contact, in English and Spanish. A $525 deposit starts it and you see a preview in 24 to 48 hours. The monthly plan covers hosting, domain, email and updates, with no contract. A single-service roofing contractor can fit Starter at $1,500.
A range by house size, yes. "Most composition roofs on a 1,800 square foot home run $14,000 to $24,000" is the search, and it stops the homeowner from assuming it is $50,000 and never calling. You set the numbers; I will not publish one you have not confirmed.
Yes. Name, phone, address, a photo, and it lands in your email with reply-to set so you answer from the truck.
You do not outspend them. You out-specify them: the roof types in your neighborhoods, a real range, a real license, Spanish pages they do not have, and a Business Profile with photos of local roofs. That is what the site and the included Google setup do.
Keep them if they send work. The site is the thing you own; those are rented. The site links to your profiles so the reviews count both ways.
More on website design in San Jose. Working from San Jose: see every city I cover.
What you do, which cities, how many services. I will tell you the tier and the exact price in one text, in English or Spanish.