Plain English about getting found online

No growth hacks and no jargon. Mostly things I ran into on real client sites, written so a business owner can act on them without hiring anybody.

Looking for guides? All guides are here: website cost, Spanish pages, and showing up in ChatGPT and Google AI answers.
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Security · October 22, 2026

PHP2Shell: What the Critical PHP Vulnerability Means for Your Business Website

Two critical PHP bugs let an attacker run code on a web server with a single request. Most WordPress sites run on PHP. Here is what to check today.

Getting found · October 19, 2026

Google Is Putting More Links in AI Mode and AI Overviews. Here Is What Local Businesses Should Check

Google is adding more links to its AI answers, not fewer. Your website still has to be there, findable, and clearly yours for any of that to help you.

AI and search · October 18, 2026

Your ChatGPT Traffic Didn't Disappear. It Just Lost Its Name Tag.

If ChatGPT visits fell off a cliff in your analytics this month while direct traffic jumped, you did not lose customers. You lost the label.

AI and search · July 31, 2026

Google is giving your business free AI training. Take it.

There is a lot of money being charged right now for things you can get for nothing. This is one of them, and I would rather tell you than sell you a class.

Pricing · July 30, 2026

What a website actually costs in San Jose in 2026

Almost nobody in this industry publishes prices, which makes it very hard to tell whether you are being quoted fairly. So here are real numbers from real local shops, including mine.

Getting found · July 28, 2026

Why your website disappeared from Google after an update

In late July I got eleven Search Console warnings across client sites in under two hours. Seven were nothing. The other four traced back to two causes that no business owner would ever think to check.

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